It’s now been a few months since the Cleeng project started, and we’ve been really careful about confidentiality – when you file a patent for a web-related invention these days, you’d better be careful.

It is really tricky timing the launch of a new web service. Do it too early and you might lose credibility. Do it too late…well you might just be too late.

This is more or less the roadmap we followed:

- First, designing the concept and build the first few wireframes. I checked extensively what was available and what wasn’t, what competitors were present, and how to differentiate.

- I quickly realized the concept was so simple that no one had thought of it and, therefore, I could file a patent for it!

- Then I started to share the idea with some close friends to get their advice and recommendations, and further fine tune the concept. (more…)