After winning the best B to B start up award at The Next Web last April, we continue our quest for recognition participating to the 2011 Accenture Innovation Award within the Media and High Tech category.
We expect some fierce competition of course but in the meantime we remain confident that we will meet key criteria set forth by the organizers. The jury will assess the concept and its innovativeness; the potential market addressed and review proof of success.
Recently Kevin Kelly from Wired, gave a pertinent presentation about the changing digital world, namely how content is closely related to how the digital world molds itself. Kelly has broadly identified six verbs that encompass the changes the digital landscape is currently undergoing:
- Screening: According to Kelly, “We are no longer people of the book, we are now people of the screen.” Screens are pervasive, they are everywhere in our daily lives. Nowadays music, movies, images are converging, meaning they have moved from varying media sources to one single large media, on one screen for all. (more…)