Are you familiar with the Agile development approach? It gives an opportunity to continuously evaluate the direction of a project throughout the entire development lifecycle. Iterations and customer feedback built its foundation, which means that the inevitability of changing needs & requirements is also taken into account.
At the end of the sequence of iterations (called also ‘sprints’) the development team must come up with a deliverable product / feature. Working in short cycles is truly fruitful & leaves enough time to quickly navigate the project in another direction. This way developers can avoid boosting too many hours into a product that their customers might not want.
At Cleeng, we embrace the #Agile paradigm with love.
When launching the Dashboard functionality for Pro Publishers, we built it around the most crucial features, allowing the early adopters to test & fill us in with any gaps in the user experience they would have run into.
Decision about which features to leave out / postpone along the way, always comes from a very thorough observations of the Cleeng customers behavior & needs they express. But we also use something not yet so popular in the software industry – a gut feeling, based on many years of international e-commerce experience. When combined together, all these elements help us to ship a product which is functional, user friendly and bears heaps of potential for the further development.
Today we’re shipping more well-rounded functionalities within Pro Publisher’s Dashboard, and we’re doing it based on the feedback we got from our customers till now. We hope they will see it as a ‘mothership’ for all their transactions & recognize it as extremely helpful tool to sell their talent. So here’s an overview of all things we added in the last couple of days:
Two weeks ago, at our Amsterdam headquarters, we were chatting about how many amazing, creative and inspiring people use Cleeng solution to sell their talent. We had no doubts this was the right moment to present them to our audience. The following blogpost is initiating a series of in-depth interviews, showing Cleeng customers’ output & giving you a sneak peak behind-the-scenes on their business in the making.
Cleeng presents: Jon Hotchkiss & This vs. That
On a breezy spring afternoon, April 30th, I interviewed our Cleeng Pro Publisher - Jon Hotchkiss, a multi-Emmy-nominated producer and creator of series for Discovery, TLC, NBC, GSN and Playboy TV.
In January 2013 Hotchkiss came up with his new series, called This vs. That, which is available online, as PPV, powered & protected by Cleeng.
As I would discover over the next two and a half hours Jon has an insightful take on the TV production industry, surreal sense of humor and daring, uncompromised ideas for his newest creation.
Let me begin with an excess of exclamations: TEDMED 2013 was amazing!!!
1,800 multidisciplinary leaders, 65 speakers & performers, 2,700+ TEDMED live locations brought to a tremendous success of this year’s edition. Hashtag #tedmed is still active for comments and discussions on Twitter. I guess we all are ‘suffering’ from a little ‘TED ache’ (term coined by Pritpal S Tamber, TEDMED’s Clinical Editor). Our heads almost hurt with so many great insights.
TEDMED stems from TED (“Technology, Entertainment and Design”) which started as a one-off conference nearly 30 years ago. This phenomenon has grown to two large annual events and multiple smaller local TEDx events. While TED and TEDx concentrate mostly around technology, TEDMED was created around healthcare & modern medicine.
Founded in 2012, TEDMED has been keeping up with the TED’s innovative approach to organizing conferences, run as concise and entertaining meetings of smart people with good ideas. This year’s event turned out no different. TEDMED took it a one step further, though. Until now TED has posted more than 1,000 free videos of the talks online, dozens of them have achieved more than one million views. TEDMED team decided to put their live broadcast sessions behind a reg-wall with Cleeng.
This month brought us a tremendous success – Cleeng was announced to a winner of the Red Herring’s Top 100 award. We’re incredibly happy that the Red Herring editors – the same who recognized companies such as Facebook, Twitter or Google to change the way we live and work – identified Cleeng as one of the 100 most promising new companies in Europe.
Cleeng has been selected for the prestigious Red Herring’s Top 100 Europe Award as a finalist in the ‘Internet/online’ category.
Since 1996, technology industry executives, investors, and strategists have valued the Red Herring 100 lists as an instrument for discovering and highlighting the exciting startups from around the world. This years edition, celebrating cutting edge ventures, is taking place in Amsterdam and according to the words of Alex Vieux, publisher and CEO of Red Herring:
It was rewarding, beyond all expectations. The global economic situation has abated and there are many great companies producing really innovative and amazing products. We had a very difficult time narrowing the pool and selecting the finalists. Now we’re faced with the difficult task of selecting the Top 100 winners of Red Herring Europe. We know that the 2013 crop will grow into some amazing companies that are sure to make an impact.
Red Herring’s judges looked into the originality of Cleeng concept, our growth rate and integration in the respective markets, as well as our social contribution and the international footprint. Based on 20 main quantitative and qualitative rigorous criteria, Cleeng has been chosen from among hundreds of ventures across entire Europe!
That’s a tremendous success for our hard working team and yet another proof for disruptive approach of the content monetizing solutions we offer - says Gilles Domartini, CEO of Cleeng - we look forward to being a part of this great event and to discuss innovative ideas with others. But most of all – we’re excited about presenting our unique product and also the talented team behind its success. Red Herring’s Top 100 is another proof for the leading position in the European tech sector that we’ve been working towards since 2011.
Red Herring event will bring together 250 C-level technology entrepreneurs, corporate strategists, and venture financiers from across the continent. The Finalists are invited to present their winning strategies at the Red Herring Europe Forum in Amsterdam, April 8-10, 2013. The Top 100 winners will be announced at a special awards ceremony, the evening of April 10.
We hope to win this year! If you would like to cheer us on, join us on Facebook and share the love!
After weeks of very hard work and lots of discussions we’re thrilled to share with you the news: we’re launching the entirely new Dashboard for Pro Publishers – rethought, reshaped and redesigned from the bottom up!
When designing our new Dashboard, we took into account different needs of Pro Publishers, who have access to their own CMS platform and need to create and manage the associates of the distributor account. We recognized their longing for real time data reporting and monitoring engagement of particular users.
The new Pro Publisher Dashboard is as simple, clear & approachable as possible, plus we backed it up with some friendly user interface. It looks different, it feels different, it works better and will let you manage your activity with more ease. You can access all your data that matters to you, fast & in real time on your PC, laptop or tablet.
You can dip in and out of your offers (pay-per-view, rentals or subscriptions) & customers details, and check the condition of your business day-by-day. Your new dashboard is all about consolidated reporting, that gives much more control and lends accountability to your financial flow. Using the new Dashboard you can also create and send coupons to single or multiple users & generate more business with smartly tailored campaigns. And all of this within just a few clicks.
Using the Pro Publisher Dashboard you can:
- get your daily & monthly reports, including all transaction details: purchase, offer, publisher & customer;
- edit the details of your offer and publish it;
- review all transactions by kind: single, rentals, subscription and live events;
- monitor business activity per offer item;
- refine your monitoring per associate
- create and manage the associates of the distributor account;
- create a metered access to your content;
- define your coupons for single or multiple user;
- use coupons for your CRM activity.
We are rolling out some more great futures in the coming weeks. So stay tuned!
You can now log into your Pro account and access the new Dashboard (if you don’t have yet a Pro account, check out the benefits here). Look around, dabble with the features. How do you like the look and feel of it? Take your time and let us know what do you make of the your Dashboard in the next couple of days. We’re excited to hear your thoughts through email or in the comments below this post.
The Cleeng Team
How can we use new techniques to promote a charitable cause? How can we highlight a matter of global importance? How will this leave a lasting message in the mind of every single viewer?
Since its inception in 2007, ONE DROP foundation has found some great answers to these questions, mainly by organizing successful charity events & increasing social giving for preserving world resources of safe water.
One Night for ONE DROP
The most recent philanthropic initiative – One Night for ONE DROP - took place last Friday (22nd of March) in Las Vegas, during the World Water Day. For that one special evening Las Vegas turned into a stage for 237 Cirque du Soleil artists, their guest performers & their one-time show.
To increase the amount of donations, ONE DROP combined the traditional fundraising with social crowd-funding. The idea behind ONE DROP initiative was really simple: anyone who contributes online to this great cause, with a minimum donation of $5, not only gains a deeper satisfaction from helping, but also gets an online access to the unique performance imagined by Cirque Du Soleil. No matter where they are or which devices they use, they can still be a part of this great cause.
ONE DROP, Zuckerberg Media, Cleeng & Brightcove – mutual success (more…)
It’s not often that small-time firms are recognised by major players in their industry but Cleeng
has done just that following a 6 month partnership with video hosting site Dailymotion
(114M Unique Visitors, 15 different languages, 33 localised versions, and 29th most visited website in the world according to Comscore).
The Next Web reported the news this morning: “Dailymotion‘s partners can now sell their content via OpenVoD, the video platform announced today. The paid service is powered by content monetization startup Cleeng, and lets online viewers buy TV episodes and live shows in a few clicks”.
Here’s to a Happy New Year!
Wishing you success with all your content commerce strategies in 2013!
Less than 2 years ago, we started our journey to build the most advanced content e-commerce framework. Thanks to all the great help, feedback, and enthusiasm received, we’ve successfully attracted some of the top publishers such as Dailymotion, Epicurious, GoPress, Viaplay, Metamoris and hundreds of smaller, yet strategic, sites. Cleeng now has press publishers, video platforms, blogs, download sites and some incredible successful live events utilizing our technology, and this makes us very proud!
Our commitment is that we’ll continue to work very hard in 2013 to further enhance our platform, with an improved API, easier integration, added monetization options, and even more attractive pricing! So stay tuned in the coming weeks!
Best wishes for 2013,
The Cleeng team.
A few months after their successful Live streaming event – Pay Per View was powered by Cleeng – that gathered 1000+ of Jiu-Jiutsu fans from all around the world to view some of the world’s elite fighters, Mobile Black Belt just released premium videos available On Demand . The 8 HD online courses videos will let their aficionados improve their Jiu-Jitsu techniques weeks after weeks.
The payment instructions are super easy: connect via your FB, Yahoo or Google account and confirm the 2,99 $ purchase to access the HD videos for a full year.
The selection of Cleeng for both Mobile Black Belt Live events and VOD demonstrates our unique know how and expertise in content monetization whatever your expectations. No need to look for multiple partners and expensive set ups costs, just go for the best Live and VOD monetization solution: Cleeng!
Looking forward to the next Live event of Mobile Black Belt.