OTT has become a buzzword in online and entertainment world during the past year. Due to its quick market surge, it is no wonder that many live broadcasters and video publishers want to jump on the OTT bandwagon (choo-choo!). According to a recent Juniper Research report, the OTT market is expected to reach $32 billion in revenue by 2019. However a fully-featured and flexible OTT solution can be costly, so knowing the key challenges in advance can ease the pain for the ambitious live publishers. (more…)
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Chances are that over the Christmas and New Year period, you sat down and watched the TV. You might have watched old reruns of a classic sitcom or a barrage of festive films starring the likes of Arnie, Bill Murray, Tim Allen, Will Farrell, McCauley Culkin or Jim Carrey. But, unlike the Christmases of years gone by, you may well have streamed most of your entertainment – and in between watching the same tired old seasonal favorites, you probably watched some brand new and exclusive video content that has nothing to do with Christmas.
This was a pretty dynamic year for the online video industry. Statistics are showing that the usage growth of live and on-demand video surpassed all expectations. This year more than 83% of consumers watched on-demand video (source), Netflix squired more than 69 million subscribers worldwide (source) and one UFC event pulled over 1.1 million live pay-per-view purchases (source).
It looks like in 2016, 20% of cable viewers will ditch their current cable subscription services and take their first steps towards becoming fully-fledged members of the cord cutting community.
The past month, there was a special event taking place in California, USA. Traditionally, Streaming Media held their Streaming Media West Conference, where all the major players in the online video world gathered and discussed the new market developments. It is a great event for everyone involved in streaming live video. It has always been an event where you can participate and listen fantastic debates and best industry practices. We are going to extract one panel discussion that should be a great resource for our video publishers titled: “Turning live streams into profits”.
Cleeng is beefing up! We are delighted to present our new team addition, William Marinus, who took over the sales department as Senior Vice President Sales. His experience, leadership and versatility will be a huge boost for our team.
William is a very open guy and talking with him is always a pleasure. I just did a Q&A session with him, where he talk about his ambitions and the industry in general. (more…)