OTT (over-the-top video) is a bold way for OTT operators to attract new subscribers according to a survey, conducted by StreamingMedia.com, together with Verimatrix.
The survey has been conducted among 758 media industry executives: (38% of which are content providers, 31% are technology partners/vendors, 6% are pay-TV operators). It highlights the influences, that are making a significant impact on the pay TV industry.
Here you find below a typical example of a Brightcove video protected by Cleeng. All texts and logos are for placement only.
In this example, 2 different offers are proposed:
- Buy this video for $0.79
- Subscribe to this site
To experiment the full user flow, simply give it a try and click one of the 2 buttons.
When you are on the payment page, you can access the $0.79 video for Free by using the coupon code: all_access
The fitness & wellness industry seems to be growing really fast. Further, it’s worth over $500 billion in sales, and – as projected – will continue growing to reach $1 trillion in the next five years*. Impressive! An urgent question arises: how to sell workout videos online? Find the answer below.
Since the first launch a year ago, Cleeng Play has been offering you the easiest way of protecting and monetizing your Brightcove and Vimeo videos.
Cloud based and easy, truly intuitive to use, Play became highly successful among our clients. We got a few thousand active users, who were able to add, set up and sell their first video within exactly…2 minutes (this is how long it takes to start earning on your talent).
Fast Moving Targets, a Dutch platform focusing on innovation, media, communication and technology, asked 14 acknowledged Dutch experts to share their advice on online video and the digital TV industry. Among them is Cleeng CTO – Donald Res. From the 14 insightful interviewers, Fast Moving Targets distilled 5 extremely helpful tips that you might want to use to accelerate your digital video marketing strategy: