Benedicte Guichard| Fri Jun 17 2016 CET| Cleeng Nuts & Bolts
UPDATE: The Cleeng Roku channel has been discontinued after June, 2018.
Streaming media devices are getting all the hype nowadays, rightfully. Those type of devices recorded the biggest growth among all video device types in 2015, shows a research report from audience technology firm YuMe and audience measurement provider Verto Analytics.
As consumers embrace streaming media devices and Cleeng surges the US market, our commitment in expanding into these digital platforms is a no-brainer. Among U.S. households, Roku leads the way, with 37% market share (according to the recent Parks Associates report).
Broadcasters doing one-off events with Cleeng, will benefit from the channel most since on start, they will have a ready platform and a big market to reach.
The Cleeng Live PPV channel is available on Roku players and Roku TV models within the Web Video category. We have already recorded over 6000 successful installations from happy users, which is an encouraging milestone.