GDPR and Cleeng

We are sure that you already know a lot about the General Data Protection Regulation (GDPR) and you are email inboxes are flooded with GDPR-related topics. Here, we will try to summarize the key aspects of GDPR, provide some tips for our broadcasters and inform our end-user on our main compliance steps.

What and Who

The GDPR is a European Union (EU) privacy law that will affect businesses around the world when it becomes enforceable on May 25, 2018. It regulates how any organization that is subject to the Regulation treats or uses the personal data of people located in the EU. Personal data is any piece of data that, used alone or with other data, could identify a person. If you collect, change, transmit, erase, or otherwise use or store the personal data of EU citizens, you'll need to comply with the GDPR.

The GDPR will replace an older directive on data privacy, Directive 95/46/EC. More at:

What is Cleeng doing to prepare?

We've been preparing for the GDPR and improving some of our internal practices and policies over the last year, because we are committed to achieving compliance with the GDPR in May, 2018, in line with our roadmap.

Here are some of the major updates:

  • Updated the Privacy Policy and Terms of Conditions with more details on how we store and process data;
  • Further strengthened user data encryption across all transmit, databases, backups and service tools;
  • Enabled GDRP-friendly registration forms for both end-users and broadcasters;
  • Developed a consent management mechanism with version control;
  • Clarified the cookie policy in detail;
  • Synced with our technology partners on the steps taken;
  • Established a clear process in case of privacy breach.

What can I do to prepare?

Cleeng created Cleeng Capture to help broadcasters collect user information, ask for and manage consent for mass communication.

FAQ: Setting up Cleeng Capture for asking consent

Please contact your dedicated account manager or Cleeng support if you have any questions or doubts.

Understanding the Individual Rights

Cleeng respects your privacy and the confidentiality of your personal information. If you acquire a subscription, we provide personal data to the Content provider in order to enable the Content provider to provide you with its services and further process personal data in accordance with the Content provider's policies.

As part of Cleeng's commitment to protect your personal data in a transparent manner,
in our privacy policy, Cleeng informs you on:

  • why and how Cleeng collects, uses and stores your personal data;
  • the lawful basis on which your personal data is processed;
  • what your rights and our obligations are in relation to such processing; and
  • Cleeng's personal data principles.

Cleeng WILL NOT SELL your personal information and data to any third party. Cleeng also will not sell or share Publisher or User data for marketing purposes without user permission. We will only retain personal data for as long as necessary to fulfil the purpose for which it was collected or to comply with legal, regulatory or internal policy requirements.

Check the updated Cleeng legal documents here.

More resources

We want to help all our stakeholders prepare for the change. Here are some additional resources.