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Optimizing Content Monetization with AVOD & SVOD: A Playbook for Success

Developing an effective and nimble monetization strategy is critical to ensuring long term profitability and success in today's competitive OTT market.

This paper provides a deep dive on the two primary OTT revenue models: ads (AVOD) and subscriptions (SVOD). We uncover:

  • the latest challenges associated with each model;
  • best practices and case studies of providers who are succeeding with video monetization.


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