OTT monetization: The journey to direct-to-consumer Nirvana
When you design your video service and choose the preferred revenue model (pay-per-view, subscriptions, advertising), you think of great user experience and secure, reliable technology supporting it.
In this paper find out:
- What phases you pass through as a video publisher;
- When do you know when your video service is outgrowing the DIY phase;
- How to make the big OTT leap;
- How to solve the video monetization complexity;
- What makes a winning OTT service.