Sports broadcasting & OTT: IS going direct-to-consumer a smart decision

Over-the-top (OTT) broadcasting has come on leaps and bounds in recent years, especially in the world of sports.

In this eBook find the answers to the most-relevant questions for each OTT broadcaster:

• Are viewers are ready to pay for OTT content?
• Is sports OTT catching up with traditional TV?
• Why does the direct-to-consumer model represent?
• How sports rights impact OTT decisions?
• Is OTT a viable revenue opportunity?