There’s no denying that online video is huge. According to recent figures from Nielsen, viewers in the US spent on average 4 hours 39 minutes watching videos in January 2011, an almost 45 percent increase from the period a year earlier.
comScore Video Metrix numbers showed that 170 million US Internet users watched online video content in February 2011. On YouTube alone, 35 hours of video are uploaded every minute, said Google’s Director of Product Management Hunter Walk at the NewTeeVee Live conference in November 2010.
As we aspire to bring innovation to content monetization, it was obvious to us that Cleeng had to develop a video plug-in for the most popular enterprise video management platform: Brightcove.
Brightcove’s cloud-based online video platform is very popular with media companies, business and organizations around the world, including The New York Times, the Discovery Channel, GM, Condé Nast, Sony Pictures Television International and host of others. Nearly a quarter of the top 10,000 websites on the Internet use Brightcove to distribute video, according to BuiltWith Technology. (more…)